Vitagen is sponsoring 30,000 bottles of Malaysia’s No.1 probiotic drink to frontliners at Hospital Selayang over the course of 30 days. This initiative is part of their “Kita Lebih Kuat Bila Kita Sihat Bersama” Corporate Social Responsibility (CSR) campaign.
For Muslims, Ramadan is a holy month of reflection and spending time with family. But in the wake of COVID-19, most Muslim frontliners have to work longer hours in an effort to curb the spread of the pandemic and to protect the public.
In recognition of their sacrifices, Vitagen is taking steps to protect those who are protecting Malaysians – by boosting their immunity.
“Good immunity is the first line of defence against infections,” said Mr. Poh Eng Lip, General Manager of Vitagen.
70% of our immunity lies in our gut. Therefore it is essential to maintain a healthy diet that includes probiotics on a daily basis.
“We want to express our gratitude to our frontliners and protect them in the way we know best – a strong immune system and good gut health work hand-in-hand as our body’s first line of defence. We look forward to more initiatives in support of building a strong, healthy nation. We believe that when we are healthier individually, we are stronger as a community,” said Ms. Yap Jay Queen, Head of Marketing for Vitagen.
Each bottle of Vitagen contains billions of live probiotic cultures, or good bacteria, called Lactobacillus acidophilus and Lactobacillus paracasei.
Vitagen is clinically proven to be effective in keeping bad bacteria in the gut in check and maintaining an overall healthy digestive system, which leads to stronger immunity.
This CSR initiative started today and will last throughout the month of Ramadan.
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